The Metstrade 2025, organized by RAI AMSTERDAM, was grandly held at the RAI Amsterdam International Exhibition Center from 18-20 November (local time) after welcoming thousands of leading leisure marine professionals from across the world to the biggest edition of the show to date. Metstrade 2025 took over the entire RAI Amsterdam complex for the first time due to the show’s impressive growth, with visitors enjoying expanded halls, enhanced zones and close to 1,700 exhibitors to explore.
由荷兰锐昂展览集团主办的Metstrade 2025荷兰国际船舶游艇设备展览会于11月18-20日（当地时间）在阿姆斯特丹RAI国际会展中心盛大召开。本届展会规模创历史新高，吸引来自世界各地的顶尖休闲游艇行业专业人士齐聚阿姆斯特丹。得益于持续强劲的增长势头，Metstrade 2025首次全面启用阿姆斯特丹RAI国际会展中心的全部展馆。观众在扩容后的展厅和升级展区中参观近1,700家参展企业，体验在Metstrade展会现场迄今为止最为完整、最具深度的行业展示。
The complete takeover of the RAI Amsterdam complex enabled a more dynamic flow of visitors. Attendees were able to explore the show in a continuous loop, making it easier to experience the whole Metstrade show floor and get a complete picture of the global leisure marine market.
阿姆斯特丹RAI国际会展中心的整体启用极大优化了观众动线，使观众能够沿着连贯循环的路线流畅地参观整个展会，更高效地获取行业全貌，深入理解全球休闲游艇市场的发展趋势。
The show received 32,000 visits from 20,000 unique visitors, with leisure marine professionals from all over the world gaining international market insights, collaborating with new partners, building meaningful connections and learning about innovative technology.
本届展会共计录得32,000人次进场，20,000名独立观众覆盖世界多地。来自全球的休闲游艇专业人士在展会期间深入洞察市场趋势，与新伙伴建立合作关系，拓展国际网络，并接触创新技术。
Show highlights
展会亮点
With more to discover than ever before, this year’s show reinforced Metstrade’s position as the go-to event for the leisure marine industry. Highlights included:
在内容、规模及影响力全面提升的背景下，Metstrade再次巩固其作为全球休闲游艇行业首要盛会的核心地位。本届展会亮点包括：
•30 Country Pavilions, representing leading innovations and new products from organisations in 20 nations.
•30个国家展团：集中展示来自20个国家的行业领先技术、创新成果与新品发布，呈现高度国际化的产业视野。
•Specialist zones displaying innovations from superyachts, marina & yards, construction materials, foiling, and startup suppliers and companies, as well as the Next Gen Zone, which presented trailblazing companies delivering practical solutions to reduce environmental impact across the sector.
•专业主题展区全面升级：涵盖超级游艇、码头与船厂、造船材料、水翼技术、初创企业与供应链等多个细分领域；全新Next Gen Zone则聚焦行业前沿企业，展示旨在降低环境影响的创新解决方案，彰显未来可持续方向。
•The 34th edition of the DAME Design Awards, showcasing the ‘best of the best’ new products in the leisure marine industry, with overall winner LXNAV E360 Round Chartplotter. More info on all DAME Design Awards nominees and winners: damedesignawards.com.
•第34届DAME设计大奖重磅揭晓：该奖项集中呈现全球休闲游艇行业“最佳中的最佳”新品。今年总冠军由LXNAV E360 Round Chartplotter夺得。完整提名与获奖名单详见：damedesignawards.com。
•The Boat Builder Awards celebrating the best in boat building in a new venue at the heart of Metstrade, where Johan and Britt-Marie Carpelan, co-founders of Targa Boats, were honoured as this year's Lifetime Achievement recipients. More info on all the finalists and winners: ibinews.com/bba2025.
•船艇制造商大奖（Boat Builder Awards）焕新登场：本年度活动首次移至Metstrade展会核心区域的新场地举行，表彰船艇制造行业的卓越贡献。今年，Targa Boats联合创始人Johan及Britt-Marie Carpelan荣获终身成就奖。更多信息见：ibinews.com/bba2025。
•Five stages featuring a carefully curated content plan of speakers, expert-led sessions and panel discussions.
•五大论坛：提供系统化策划的内容路线，包括主题演讲、专家主持的深度分享和高层圆桌讨论，为行业提供高质量知识交流平台。
•The superyacht industry assembled for The Superyacht Forum and Superyacht Coating Conference, providing unique platforms for networking, collaboration and innovation. The learnings from these events was continued at Metstrade’s expanded Superyacht Zone.
•超级游艇行业强势集结：The Superyacht Forum与Superyacht Coating Conference在展会内举办，为专业人士提供独特的交流、协作和创新平台，其成果亦延伸至Metstrade进一步扩容的超级游艇展区（Superyacht Zone）。
•A broad variety of additional events, from dinners to dance parties and conferences to book clubs. The whole city of Amsterdam was filled with events connected to Metstrade, concluding with the Yacht Racing Forum.
•与此同时，展会期间在阿姆斯特丹全城举办了丰富多样的系列活动，包括主题晚宴、行业派对、专业会议、读书会等，整座城市在此期间与Metstrade形成紧密联动，并最终由Yacht Racing Forum为本年度活动画下圆满句点。
超越预期的卓越表现
Exhibitors and visitors alike have praised this year’s Metstrade, commenting on its welcomed expansion, strong attendance, industry insights and unparalleled networking opportunities.
本届Metstrade受到参展商与观众的一致好评，盛赞其规模扩大、观众踊跃、行业洞见深刻以及无可比拟的交流机会。
Frank Hugelmeyer, ICOMIA Board President, said: "Metstrade 2025 showcased the global marine industry at its best—innovative, collaborative and forward-looking. Every year, this can't miss event plays a pivotal role in connecting ICOMIA members and global businesses while positioning the maritime industry for future momentum.”
ICOMIA董事会主席Frank Hugelmeyer表示：“Metstrade 2025以最佳姿态呈现了全球游艇行业——创新、协作并面向未来。每年，这场不容错过的盛会都在促进ICOMIA成员与全球企业之间的连接方面发挥关键作用，同时推动整个海事行业持续蓄力发展。”
Theo Hooning, Secretary General of SYBass, said: “At SYBAss, we are delighted about the expansion of Metstrade, and the area which is now entirely focused on the Superyacht sector. This development sets Metstrade apart as a true business-to-business yacht show, distinguishing it from others that tend to cater more to consumers.”
SYBAss秘书长Theo Hooning指出：“对于SYBAss而言，我们非常高兴看到Metstrade的扩展，以及全新划定、专注超级游艇领域的展区。这一进展使Metstrade真正确立了其作为‘纯商务对商务（B2B）游艇展会’的独特定位，将其与那些面向消费者的展会明显区分开来。”
无与伦比的非凡体验
Speaking at the close of this year’s show, Patricia Becker, Exhibition Manager Metstrade, said: “This has been the most exciting Metstrade to date. Welcoming visitors to our biggest edition has been nothing short of exceptional – it has been a true global convening of the leisure marine industry. There has been a great atmosphere throughout the show, with the Country Pavilions and dedicated Zones buzzing with business deals, while our many stages and speakers drew in engaged audiences eager to listen and learn from experts in their fields. We are grateful to have received so much positive feedback about the quality of the interactions between our audience and exhibitors over an extremely busy three days.
在本届展会落幕后，Metstrade展会经理Patricia Becker表示：“今年的Metstrade是迄今为止最令人振奋的一届。能够在我们规模最大的展会上迎接全球观众，绝对是一次卓越的体验——它真正成为了全球休闲游艇行业的重要会聚点。展会全程氛围热烈，各国家展团和主题展区人潮涌动、商机不断；多个论坛舞台与行业专家讲者同样吸引大量积极参与的听众，大家都希望聆听并学习最新的行业知识。我们非常感激在如此繁忙的三天内，参展商与观众能够给予我们如此多的积极反馈，特别是对于互动质量的高度认可。”
Niels Klarenbeek, Director Maritime Events, adds: “Plans are already underway for the 2026 edition of Metstrade, where we will be making further updates to the show layout to meet the ever-increasing demand and needs of our exhibitors and visitors. We look forward to sharing more details about what we have in the pipeline in the coming months. Our sincere thanks to everyone who contributed to making the 2025 edition of Metstrade so successful.”
RAI Maritime Events总监Niels Klarenbeek表示：“我们已着手筹备2026年的Metstrade，并将进一步优化展会布局，以满足参展商与观众不断增长的需求。未来数月，我们将逐步发布相关新规划与更新内容。衷心感谢所有为Metstrade 2025的成功举办作出贡献的人士。”
In 2026, The Superyacht Forum will take place 16-17 November and Metstrade 17-19 November in RAI Amsterdam. More information is available on www.metstrade.com.
2026年，The Superyacht Forum将于11月16日至17日举行，Metstrade将于11月17日至19日在阿姆斯特丹RAI国际会展中心举办。
Ruiang Convention and Exhibition (Shanghai) Co., Ltd., also known as RAI CHINA, was established in Shanghai, China, in 2013. As the sole wholly owned subsidiary of the Dutch RAI Exhibition Group in China, RAI CHINA is dedicated to introducing the Group's diverse portfolio of high-quality, in-house exhibition brands to the Chinese market.
RAI CHINA是荷兰RAI锐昂展览集团在中国的唯一全资子公司。公司旨在将荷兰RAI锐昂展览集团各类优质自办展览会品牌与深厚国际资源引入国内，打造真正意义上的国际展览平台。
RAI CHINA's international exhibition team empowers enterprises across Greater China to efficiently access European markets, helping innovations in water treatment, smart transportation, professional cleaning, marine, horticulture, and remanufacturing sectors set sail for global markets.
RAI CHINA外展团队赋能大中华区企业，高效打通欧洲市场通路，助力水处理、智慧交通、专业清洁、船舶、园艺、再制造等领域的创新成果扬帆出海。
For more details about Metstrade 2026 and booth reservation information, please contact RAI CHINA. Contact details are as follows:
如您需要了解更多Metstrade 2026荷兰国际船舶游艇设备展览会详情及展位预订事项，请联系锐昂中国。联系方式如下：
Ms Riana Cai 蔡缪田女士
Phone Tel 手机 : 136 6183 5652
Email 邮箱: Riana.c@global-rai.com
Ms Cora Bao 包雯怡女士
Phone Tel 手机: 176 2106 4740
Email 邮箱: cora.b@global-rai.com
Looking forward to meeting again next year to write a new chapter for the yachting industry!
Metstrade Official Website: www.metstrade.com
期待来年再会，共谱游艇业新篇！
Metstrade官网：www.metstrade.com
